Tools · November 4, 2026 · 9 min read

Best AEO and AI Visibility Tools in 2026

Disclosure: Revlift may earn a commission if you buy through some links on this page, at no extra cost to you. We only recommend tools we'd use.

Last checked: November 4, 2026. We checked every price below on the vendor's own site that day. We haven't run our own benchmark tests of these tools; this guide is based on each vendor's published features and pricing.

The short answer

• Best all-in-one SEO + AEO suite for small teams: Moz Pro. AI Visibility dashboards, prompt tracking and AI content briefs come with the regular SEO toolkit, from $99/mo ($79/mo billed yearly).
• Best if you already use Semrush: the Semrush AI Visibility Toolkit, $99/mo as an add-on.
• Best for backlink-heavy research plus AI prompt data: Ahrefs (Brand Radar plus AI prompt checks), from $129/mo.
• Best dedicated AI visibility trackers: Peec AI (from $95/mo) and Otterly.AI (from $29/mo).
• Best for enterprise brands: Profound (custom pricing, free 7-day trial).
• Rather have someone do it for you? Revlift runs AI visibility audits and ongoing programs as a service. Details are at the end.

What an AEO tool actually does

Answer Engine Optimization (AEO), also called Generative Engine Optimization (GEO), is about getting your brand mentioned and cited in AI answers from ChatGPT, Google AI Overviews and AI Mode, Gemini, Perplexity and Microsoft Copilot. Most AEO tools work the same basic way:

1. You add the prompts your buyers might type, such as "best CRM for a 10-person agency".
2. The tool runs those prompts against AI engines on a schedule (daily or weekly).
3. It reports whether your brand appears, its position, sentiment, share of voice against competitors, and which sources/URLs get cited.

When you compare tools, look at four things: the number of prompts included, which engines are covered, how often prompts are tracked, and whether the tool also covers classic SEO.

Comparison table

1. Moz Pro: best all-round pick for SEO teams adding AEO

Moz Pro is known for Domain Authority, Keyword Explorer, Link Explorer and Site Crawl. Its pricing page now also lists a set of "AI & GEO Features" in the Standard, Medium and Large plans:

• AI Visibility Dashboards that show whether, and how prominently, your brand is mentioned in AI responses, compared with competitors.
• Tracked prompts across three AI models: GPT, Gemini and Google AI Mode, run weekly.
• AI Prompt Suggestions research, to find which questions to track.
• AI Overviews by Keyword, which shows where Google AI Overviews appear for your keywords.
• AI Sentiment Analysis and AI Content Briefs.

Pricing (moz.com, checked Nov 4, 2026):

Add-ons cost $50 per 100 extra prompts and $20 per extra AI Visibility dashboard. There's also a $49/mo Starter plan for a single site, but its AI Visibility features aren't shown in the comparison, so check before buying if AEO is your goal.

Honest caveats: Tracking is weekly, not daily, and Moz lists three models. Perplexity and Copilot don't appear in Moz's plan list. If you need daily data or wider engine coverage, a dedicated tracker fits better.

Best for: small businesses and in-house SEOs who want one subscription for keyword research, rank tracking, links and AI visibility. → Try Moz Pro

2. Semrush AI Visibility Toolkit

Semrush's AI Visibility Toolkit includes Visibility Overview (an AI Visibility Score), Competitor Research, Prompt Research (topic volume, difficulty and intent), Brand Performance (share of voice and sentiment), daily Prompt Tracking on platforms such as Google AI Mode and ChatGPT, and an AI Search Site Audit that flags crawl blockers for AI bots.

Pricing: $99/mo with 1 project, 25 tracked prompts and AI search checks for up to 100 pages. There's no free trial. Each extra 50 prompts costs $60/mo. Semrush One bundles the SEO and AI toolkits with 50, 100 or 200 prompts depending on the tier. Check current pricing for the Semrush One plans.

Best for: teams already on Semrush who want AI data in the same workspace.

3. Ahrefs (Brand Radar + AI prompt tracking)

Ahrefs now lists Brand Radar and tracked AI prompts in its plans. It says you can research any brand across 531 million+ organic prompts in its database. Lite ($129/mo) includes 150 checks on AI prompts, Standard ($249/mo) 300 and Advanced ($449/mo) 600. Ahrefs counts one prompt on one platform in one location as one check. A $250/mo package adds 25,000 checks for heavy tracking. Annual billing saves up to 17%.

Best for: SEOs who live in Ahrefs for backlinks and want AI brand data alongside it. Check current pricing for exactly which engines and features each tier includes.

4. Peec AI

Peec AI is a dedicated AI search analytics platform. All plans include daily tracking, unlimited competitors and team users, source/citation analytics, gap analysis, a robots.txt crawlability audit for 40+ AI bots, and AI referral tracking.

Pricing: Starter $95/mo (50 prompts, 3 active models, 1 country), Pro $245/mo (150 prompts, API access) and Advanced $495/mo (350 prompts, Looker Studio connector). Enterprise is custom and unlocks more models, including Perplexity and Claude.

Best for: marketing teams that want daily, citation-level AI data without a full SEO suite.

5. Otterly.AI

Otterly.AI is the cheapest way to start on this list. Lite costs $29/mo ($25/mo billed yearly) for 15 prompts tracked daily across ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Google AI Mode, Gemini and Claude are paid add-ons. Standard is $189/mo (100 prompts, API and MCP access) and Premium is $489/mo (400 prompts). Features include brand sentiment, citation source tracking, a GEO audit and a crawlability audit. There's a free trial and an agency partner program.

Best for: solo marketers and agencies testing AEO on a small budget.

6. Profound

Profound is positioned for enterprises. It now pitches itself as an "AI Marketer" with agents as well as AI visibility analytics. The free trial runs 50 prompts daily for 7 days across ChatGPT, Gemini and Google AI Overviews. Enterprise pricing is custom and covers up to 10 answer engines, including Perplexity, Google AI Mode, Copilot, Claude and DeepSeek, plus agent analytics, SSO and SOC 2 compliance.

Best for: large brands that need wide engine coverage and dedicated support. Check current pricing with Profound's sales team.

How to choose

• You already pay for an SEO suite: turn on its AI features first. Moz Pro includes them in its main plans. Semrush and Ahrefs offer them as add-ons or plan limits.
• You need daily data on more engines: go for Peec AI or Otterly.AI.
• You're an enterprise with compliance needs: look at Profound.
• Budget under $50/mo: Otterly.AI Lite.

Remember that a tool only measures AI visibility. Improving it still takes the work: content that directly answers buyer questions, structured data, crawlable pages, consistent entity information, and mentions on the third-party sources AI engines cite.

Prefer done-for-you AEO? Revlift does this as a service

Revlift is an AI growth agency focused on AI visibility (AEO/GEO). We use tools like these, then do the fixes and content work for you:

• AI Visibility Audit: $500 (one-time). Find out where you show up in AI answers today and what to fix first.
• AI Visibility: $1,500/mo. Ongoing tracking, optimization and content.
• Launch: $3,500/mo. Our full program for brands that want to move faster.

For example, our work for GPTPrompts.ai produced 2.3M Bing Copilot citation appearances over 3 months.

Email hello@revlift.co to get started.

FAQ

What is an AEO tool?

An AEO (Answer Engine Optimization) tool tracks how your brand appears in AI-generated answers from engines like ChatGPT, Gemini, Google AI Overviews and Perplexity. It runs a set of prompts on a schedule and reports mentions, position, sentiment, share of voice and cited sources.

Does Moz track AI search visibility?

Yes. As of November 4, 2026, Moz Pro's Standard, Medium and Large plans include AI Visibility Dashboards and weekly prompt tracking across GPT, Gemini and Google AI Mode, with 150, 300 or 600 tracked prompts depending on the plan.

What is the cheapest AI visibility tracker?

Of the tools we checked, Otterly.AI Lite is the cheapest at $29/mo, or $25/mo billed yearly, for 15 prompts tracked daily. Moz Pro Standard ($79/mo billed yearly) gives far more prompts (150), but tracks them weekly.

Which AI engines should I track?

Start with the engines your buyers actually use. ChatGPT, Google AI Overviews/AI Mode and Gemini are covered by most tools. Add Perplexity and Microsoft Copilot if they matter in your market. Coverage differs by tool and plan, so check the engine list before you buy.

Do I need an AEO tool or an agency?

A tool shows you where you stand. An agency like Revlift also does the content, technical and citation work that moves those numbers. Many teams start with a tool or a one-time $500 audit, then decide.